January 19, 2012

Retail History-Where does the Bon Marche go Now 1997

STORE 1997 SPEECH   February 28, 1995   What does The Bon Marché do now?   As with any of the changes that The Bon Marché […]
January 19, 2012

Retail History– Customer Service vs. Audit Control

The Split Culture     For years, major businesses ran on policies and procedures that suggested a strong priority be placed on consistency.  Both the customer […]
January 18, 2012

Tully’s- Analysis of Key Strategies For 2007 [Case Study]

Analysis of Key Strategies For 2007   Improve Customer Service Although I did not spend a lot of time on the employee sales culture, from store […]
January 18, 2012

Tully’s – Coffee Competive Audit [Case Study]

Competitive Analysis   Peets Main Message – Total commitment to quality coffee and tea.  Product! Product! Product! few visuals – all about the product lots of […]