20 Questions about Customer Service

CREATING A NEW CUSTOMER LOYALTY
January 8, 2014
Keeping Your Customers is all that Matters
January 8, 2014

Published by jkbuller January 8, 2014

20 QUESTIONS ABOUT CUSTOMER SERVICE

 

  1. How important is Customer Service Engagement to your Business Success?

 

  1. How much does the Quality of your Customer Service impact your Top-Line Sales?

 

  1. How Consistently do you rate your Employee Customer Service Approach?

 

  1. How often do you Measure your Customer Service Quantitatively?

 

  1. How often do you Measure your Customer Service Qualitatively?

 

  1. Can you define 5 Customer Service Activities that are the Most Important to your Business?

 

  1. Do you have a way to Identify and Reward Great Customer Service?  What is the cycle time for the process to identify and reward?

 

  1. Do you have a way to Receive Information about Poor Customer Service?  What is the cycle time for the process to identify and respond?

 

  1. Do you have a formal process to Recognize and Reward Outstanding Customer Service activities?

 

  1. Do you have a formal process to review Customer Service Issues for policy and employee cultural revisions?

 

  1. Which of the following do you have a formal process to improve Customer Service:
  • Product Knowledge Training
  • Policy & Procedure Reviews
  • Employee Coverage Standards (employee per volume)
  • Customer Service Standards
  • A Customer Bill of Rights
  • A Budget for Customer Service Training
  • A Customer Service Reward Program
  • A Customer Service Compliant Program

 

  1. Under which area of operations does the Customer Service focus reside:
  • Human Resources
  • Training/Communications
  • Store/Unit Management
  • Financial
  • Marketing

 

  1. Do you have a Customer Service “Dashboard” that is reviewed regularly by:
  • Senior Management
  • Middle Management
  • Department Management
  • Employees

 

  1. Which level of Management is held accountable for Customer Service Standards:
  • Senior Management
  • Middle Management
  • Department Management
  • Employees

 

  1. How frequently do your Customers visit your business per month?

 

  1. Do your Customers use all of your Products or only selected Products?

 

  1. How often do you survey your Customers about Customer Service Issues?

 

  1. How do Customers give you organizational suggestions and input ideas?

 

  1. How much do you spend (per employee) on Customer Service per year?  If this is not your approach, how do you define spending money on Customer Service?

 

  1. What is your Turnover for:
  • Front-Line Employees
  • Department Managers
  • Middle Management
  • Senior Management